Is the engagement of your web page isn’t enough? Do you want more organic traffic? If the answer is yes, then we’re here with the best tips from SEO experts to increase traffic.  

Traffic on the roadways can be a nuisance, but we always desire more traffic on a website. A precise SEO strategy can help you with that. An SEO strategy combined with a marketing campaign can do wonders for your online business. 

Scroll down to read more about tips and tricks to rank higher. 

User Experience is Crucial

If you want to rank better on search engines, then user experience is essential. User interaction with a website is the third most prominent ranking factor. RankBrain is used to decide the rank of a web page. It is a machine learning system that monitors the interaction of users with a web page. 

Consider the following points to use RankBrain in your favor:

• Use optimized medium tail keywords
• Encourage users to spend more time on your website
• Increase Click-through-rate

Video Marketing is The Future

Adding video marketing to your campaign can have an immense impact. Video marketing is overlooked by the majority of businesses. You can create short promotional videos. Add a story in your clips to connect with the audience. 

You should always prefer quality over quantity. The quality of content can considerably affect the ranking of your website. To attract a large volume of organic traffic, focus on creating meaningful content for your website. 

To create optimized video content follow these steps:

• Keep updating the titles and description of a video
• Use good quality images and clips
• Create video relevant to your content

Maximum User Interaction

The focus of a webpage should be to increase engagement. It can be done with the help of the following points:

• Use appropriate headings and shorts paragraphs
• Add images
• Add more clicking options
• Use scrolling over clicking
• Include relevant backlinks
• Use LSI keywords

Voice Search

After the Hummingbird Update, voice search became one of the most important factors to rank web pages. It is hence crucial to make the website optimized for voice search. The majority of the voice search is for local search therefore it’s mandatory for local businesses. 

Also, focus on high-quality FAQs for your business. 

Optimized For Mobile

Web pages that are optimized for a mobile device will rank higher in SERP. 60% of the users are using Google from a mobile. It is the reason why Google encourages mobile-friendly websites. You can create an AMP (Accelerated Mobile Pages) for your website to rank higher.

SEO agencies can help you in optimizing the website for a mobile device. The mobile version of your site should be the primary version. 

Final Takeaways

These were some of the tips that can affect the ranking of your website. You can also hire an SEO agency that can create a perfect SEO strategy for you. If you focus on SEO strategies, your website will surely rank higher in SERP.